When the Orléans Veterinary Hospital expanded their facility and built a brand new, state-of-the-art animal hospital in 2013, they called on Miller McConnell Signs to help build awareness of their brand and improve curb appeal.
Miller McConnell CEO Craig McConnell has a personal connection to the Orléans Vet Hospital, having been a regular customer of the hospital for years. With their unparalleled care and expertise, the McConnell family wouldn’t trust anyone else with the care of their beloved pet. Knowing this, Miller McConnell Signs had a little extra motivation to help the Orléans Veterinary Hospital build their brand awareness and attract new (furry) patients.
Goals and Objectives
In order to rebrand the Orleans Veterinary Hospital, Miller McConnell was engaged to:
1) Create new interior signage;
2) Create new exterior signage;
3) Maximize brand exposure to passing vehicle and foot traffic; and
4) Ensure clinic looks professional and inviting.
Working closely with the hospital staff, we planned, designed, produced, and delivered a range of interior and exterior signage, including two illuminated pylon signs on Innes Road and 10th Line Road that attract drivers and pedestrians who are passing the hospital.
Dr. Streib, Dr. Kinch and Dr. Als all expressed their complete satisfaction with our work. They were “truly excited” by the transformation of their facility. According to Craig, the feeling is mutual. He’s blown away by the quality of service and kindness he receives every time he visits the Orléans Veterinary Hospital.
“We are more than pleased with all our signage. From design detail to location placement, they created a great look for us. It was a pleasure working with Miller McConnell.” – Dr. Kurt Streib, Partner with Orléans Veterinary Hospital